Ondine Ash was raised by the river Dart in Devon, before moving to London at the age of 21 to work in the fashion industry.

After fourteen years working as a fashion buyer, Ondine’s curiosity to know where and by whom products are made from seed to garment drove her to set up her own brand that focuses on transparency and a movement away from fast, throw-away fashions.

Today, she uses her knowledge of international sourcing and manufacturing to produce goods that are made fairly and responsibly.